This article is a pitch deck teardown of a startup called Momentum, which raised $250,000 in funding. The author, Haje Jan Kamps, analyzes the company’s pitch deck and provides feedback on its strengths and weaknesses.

Here are some key points from the article:

Strengths:

  • The company has already secured a significant amount of funding, indicating strong interest from investors.
  • The founders have established a relationship with one of their main investors, Basis Set Ventures, which helped them secure additional funding.

Weaknesses:

  • The pitch deck focuses too much on the mechanics of the product (e.g. "no-code platform," "rich, automated workflows") rather than the benefits and value proposition.
  • The language used in the pitch deck is not engaging or storytelling-driven, making it hard to connect with investors.
  • The company raised additional funding without a new pitch deck, suggesting that they may not have had a clear plan for future fundraising.

Key takeaways:

  • A good pitch deck should focus on telling a story and conveying the value proposition of the product, rather than just listing features and benefits.
  • Founders should prioritize building relationships with investors and demonstrating progress before seeking additional funding.
  • Having a clear plan for future fundraising is essential to securing additional investment.

Overall, this article provides valuable insights into what makes a successful pitch deck and how founders can improve their chances of securing funding.