As the social media landscape continues to evolve, Rival X, a direct competitor to Meta’s Threads, has announced several new features aimed at enhancing user experience. These additions come as the platform celebrates its first anniversary of launching its web version in August 2023.

New Features

  • Multiple Drafts: Users can now store multiple drafts, with a limit of 100 drafts per account.
  • Column Rearrangement: The company is rolling out a new feature that allows users to rearrange columns on the desktop. This includes pinning searches, liked posts, activity, saved posts, profile page, and Insights.
  • User Insights Screen: A new user Insights screen provides details about the age, gender, and location of people who view and engage with you. The screen also shows total views and interactions with your posts, bifurcated by followers and non-followers.

Post-Scheduling Feature Coming Soon

Meta CEO Mark Zuckerberg mentioned that the company plans to add a post-scheduling feature soon. This feature will enable users to schedule their posts in advance, allowing for more efficient content planning and management.

Impact on User Experience

These new features are designed to enhance user experience and provide more flexibility when using Rival X. The ability to store multiple drafts and rearrange columns on the desktop will help users manage their content more efficiently. Additionally, the user Insights screen provides valuable information about audience engagement, which can be used to inform content creation strategies.

Comparison with Other Social Media Platforms

Rival X has been gaining traction since its launch, with over 200 million monthly active users. In comparison, Threads’ prime rival, X (formerly Twitter), had more than 600 million monthly users back in May, as per Elon Musk. Another decentralized social network, Bluesky, hit the 5 million user mark in February.

Conclusion

The introduction of these new features highlights Rival X’s commitment to innovation and improving user experience. As the social media landscape continues to evolve, it will be interesting to see how these platforms continue to compete and innovate.

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